Project Description

PGS

Pars Golden Sky Air Services

Client: Sepehr Talaei Pars Company
Project: Branding and Visual Identity

Issue

PGS is a trading, technical and service company in the field of air and
airport. After several years of activity, the company aimed to recreate its visual
identity.

Solution

In this project, it was attempted to adapt the new visual identity to a
large extent from its previous visual identity, with the difference that the new
identity was designed more minimal and modern. Blue was also used as the
symbol of the sky and as an induction of security, and the golden color was
chosen as the complementary color according to the name of the company.

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